• we cover more than 1,000 news per day, in 2 languages, and 83,000 stocks
Light Dark
it
italian it
english en

NIQ Research Uncovers that Consumers Crave AI Assistance for a Smarter Shopping Experience

www.businesswire.com 10-12-2024 02:00 0.5 Minutes reading
CHICAGO--(BUSINESS WIRE)--Artificial Intelligence (AI) is reshaping how consumers shop, work, and engage with technology. As AI becomes increasingly integrated into professional settings, consumers are eager to see its benefits extend to their personal lives. Shopping, in particular, has emerged as a leading area where consumers see the potential for AI to make a tangible impact. According to NielsenIQ (NIQ)—a global market intelligence leader—and its new “Consumer Jobs-To-Be-Done Using Artific

Info