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Barclays suggested ‘mystery shoppers’ could pretend to be blind or deaf

www.theguardian.com 05-01-2025 01:39 1 Minutes reading

Bank faces criticism over adverts saying people testing its services could ‘fabricate’ conditions for £45 a visit

Barclays is facing criticism over adverts for paid “mystery shoppers” which suggested that people could pretend to be blind or deaf to test the services at the British bank’s high street branches.

The bank hired market research firm Ipsos to carry out testing at branches. The Barclays-branded instructions said candidates for the roles would ideally be blind or deaf, but also suggested candidates could “fabricate” conditions if necessary, for £45 a visit, according to the Mail on Sunday (MoS).

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